Maslow's executive leadership: a Group CEO, a Board Member, three Executive Directors (one per business unit), two international Associate Directors, and an operations bench. Same partners on the call who'll be at the table when the work begins.
For nearly three decades we have been at the forefront of Corporate Training and Strategic HR Consulting, helping individuals and businesses stay competitive in an ever changing landscape. Guided by our 3C principles of Competence, Character and Commitment, we deliver training and consulting that raise the standard of people practice.
As a pioneer in the Corporate Training and Strategic HR Consulting across Southeast Asia, we've empowered countless organisations to enhance their capabilities. Our mission is to help you thrive in today's dynamic business environment. Whether you're upskilling your business's workforce, refining HR practices, or fostering a culture of excellence, Maslow is here to support your organisation with tailored solutions designed to optimise performance and drive growth.
I invite you to join us on this transformative journey. Together, we can unlock your organisation's full potential and achieve sustainable success.
Real names, real roles, real reach. The leadership team is the firm - and the firm is what 1,500+ Malaysian organisations have trusted across nearly three decades. Each profile below is a partner you may meet on a first call, depending on what you've come for.
Leadership
More than 28 years building organisational resilience, leadership capability and strategic workforce intelligence across Malaysia. Leads the Investment and Business Advisory practice directly, opening access to government offices, investment boards and regulatory ministries.
Holds Maslow group operations to the standard the board sets, and still carries Strategic HR mandates himself. Delivery discipline across every business unit, and the senior judgement that keeps three practices moving as one firm.
Builds the brand, then the demand behind it. Connects Maslow presence in the market to the partnerships that carry long term growth across Malaysia, Japan and the United States.
Aligns workforce strategy with commercial outcomes, leading Strategic HR Consulting across HR Governance and Industrial Relations, Strategic Talent and Performance, and Digital HR and Culture Transformation. The mandate he takes on the first call is the mandate he carries into the boardroom.
Designs the learning architecture behind the four Capability Pathways and the LIFT learning journey. Turns capability gaps into performance that survives the Monday after training ends.
Who leads each practice
Practice & International
Bridges Maslow Japanese partnerships with Malaysian operations. Translates international practice into what works on a Malaysian factory floor and in a Malaysian boardroom.
Opens executive relationships across Japanese industry and carries them into the Maslow programme pipeline. New clients, new markets and new growth areas, sourced at the level where decisions are actually made.
Advises on industrial relations, labour affairs and trade union engagement, the statutory ground where employer decisions are won or lost. Brought in on the matters that reach the board rather than the ones that stay in the HR file.
Runs group finance and corporate affairs across Malaysia and the United States. Keeps the balance sheet in a position where the partners can commit to a mandate knowing the firm can carry it.
Holds Maslow to the culture it sells. The firm advises other organisations on people and organisation, and this is the seat that makes sure it is true here first.
Technical mastery - statute, framework, methodology - that justifies the partner's seat at the boardroom table.
The discretion, ethics, and judgement that determine how Maslow behaves when the boardroom door closes.
The follow-through that turns a recommendation into a Monday-morning outcome - and a multi-year partnership.
Maia is the Maslow Intelligence assistant - trained on the firm's full body of practice. Tell her what you're trying to understand about Maslow, and she'll route you to the right Practice, the right Pathway, the right partner.
Ask Maia →Maia walks through the three services, the Intelligence layer, three decades of MY-specific case law, and the proprietary databanks.
Bio sketches of the leadership team, their domains, and which partner to bring into your conversation.
Maia maps your business context to SHRC, L&D, or both - and tells you what the first 30-minute call would cover.
Anonymised case studies by industry - banking, energy, manufacturing - with quantified before/after metrics.
Written for the question typed into Google at 7:45am, and marked up as FAQPage for AI overviews on every other day.
Maslow was founded in 1998 by international professionals from Malaysia, Japan, and the United States, inspired by Abraham Maslow's hierarchy of needs. Datuk Dr. Siraj Khan continues as Group CEO and has led the firm's transformation into Malaysia's leading HR consultancy.
Aadil Memon is Executive Director, Strategic HR Consulting at Maslow Consulting (Malaysia) Sdn. Bhd. He leads the practice across three sub-pillars: HR Governance and Industrial Relations, Strategic Talent and Performance, and Digital HR and Culture Transformation. S. Ashok is Executive Director, Learning and Development. The partner you meet on the first call is the partner who carries the mandate through to delivery.
The partner you meet on the first 30-minute call is the partner who carries the mandate. No counsel-handover at the courtroom door. No junior-staff substitution. Maslow's structure is partner-led by design - the ED of the relevant business unit owns the engagement, supported by associate directors and certified specialists.
Yes. Tomohiro Watanabe is Associate Director bridging Maslow's Japan partnerships. The firm operates across Malaysia, Bhutan, Indonesia, and the United States - with international expansion beginning in 2015 (Bhutan + Indonesia) and the US in 2024.
Three routes. Ask Maia who fits your situation - she'll route you to the right ED. Schedule a 30-minute consultation - always free, always with a senior consultant, response within 4 hours. Email the central line at customercare@maslow.com.my with the topic; the assistant team triages to the appropriate partner.
Schedule a conversation with the right Maslow leader for your situation. The first 30 minutes is always free, always with a senior consultant, and always on the record from the first sentence.
